NEW Holland has won two silver medals at European awards for productive and environmentally friendly innovation.

A silver medal was awarded for the active safety and weighing system at the Sitevi innovation awards.

Sitevi is an annual European trade show for the viticulture and horticulture sector.

ASW was developed for New Holland's Braud 9000 range of multi-function harvesters. It works to enhance operator safety and record harvest yields.

The Braud 9090X olive harvester, designed to increase the efficiency and quality of super-intensive olive groves, also scooped a silver medal.

The company received an honourable mention for its ECOBraud concept, which allows vineyards to calculate their carbon footprint and provides strategies for reducing greenhouse gas emissions.

New Holland's Braud 9000 multi-function harvesters feature a network of sensors at key points of the machine's frame that transfer data to the on-board computer.

This information is then combined with inclinometer information to alert the operator when the vehicle approaches its stability threshold via the intuitive IntelliView III monitor.

The machine can even put in place measures to prevent driver errors, as well as automatically taking control of the machine for guaranteed operator safety.

This active safety device is available in multifunction mode as well as when harvesting on difficult ground.

The machine's height and the lateral position are automatically adjusted, with zero operator input, to prevent accidents and to increase harvesting safety, when operating in difficult and undulating ground and during high-speed road transport.

The ASW system also benefits from integrated grape-weighing functionality.

As the hoppers are emptied, an accurate measurement is made of the actual harvested tonnage for yield monitoring.

The company's new Braud 9090X olive harvester can enhance harvesting efficiency by up to 20 per cent, the company claims.

With a shaker frame that has been engineered to adapt to the shape of the tree, its age and even its yield, the harvesting head can work in three dimensions.

It both guides and clamps the foliage to ensure a smooth flow into the patented Noria baskets, which convey the olives into the hoppers.

The shaker system, with high-powered shakers, has been specifically developed to overcome tough-to-harvest trees.

A second shaker system enables the Braud 9090X Olive to harvest top-of-tree olives.

The technology has significant benefits in terms of harvest efficiency, with more than 95 per cent of olives harvested at a constant speed of a 2km/h.

New Holland's ECOBraud carbon footprint reduction strategy saw the Sitevi jury recognise the pioneering approach to help winegrowers reduce their carbon footprint.

The strategy is an element of New Holland's clean-energy push and winegrowers will be able to use an internet interface to calculate the carbon footprint of their vineyard.

This will be used in conjunction with the intelligent management system that can reduce fuel consumption by up to 31 per cent.

The second-generation system will control the variable rate application of inputs and contribute to up to a 40 per cent reduction in the carbon footprint of vineyards.

This is of growing importance as the food industry moves towards low-carbon suppliers and consumers become more carbon-conscious.