AUSTRALIAN wine exporters are raising the sale price of their wine, a new report says.

Rabobank's quarterly wine report said export volumes remained under pressure from reduced stocks and the high Australian dollar.

But many exporters had started to relent to margin pressure and were "facing the challenge of taking their prices higher in increasingly price-sensitive global markets".

Released last week, the report said improved seasonal conditions were set to favour an increase in the proportion of marketable wine this year, following last year's rain and disease-affected harvest.

The report said Australian export volumes fell 655.3 million litres, or 10.9 per cent, for the 10 months to October, compared with the same period the previous year.

"Average bottled wine export prices increased 4.8 per cent to $4.30 per litre. Bulk wine prices increased 6.3 per cent to $1.01 per litre," it said.

Rabobank also predicted bulk wine shipments from so-called new world wine suppliers would continue to grow as companies sought ways to further cut costs.