A SIX-year-old boy died after falling from the back of a ute near Geelong late yesterday.

The boy died despite frantic efforts to resuscitate him after the accident, on a private property at Teesdale about 5pm.

"It is believed the boy fell from a ute and died at the scene," a police spokesman said.

An Ambulance Victoria MICA unit was on the scene near Red Gum Drive shortly after 5pm and the ambulance airwing was called to provide transport to the Royal Children's Hospital.

But an Ambulance Victoria spokesman said the boy died at the scene.

At least four police vehicles were on the scene yesterday evening and neighbours milled outside the semi-rural property in the west of the township shortly after it emerged the boy had died.

There was an earlier report that the boy went into cardiac arrest shortly before 5.30pm, and had to be revived by ambulance crews.

A police spokesman said the boy fell from the back of a ute and suffered severe lacerations to his head and abdomen.

The ambulance helicopter landed at Teesdale Recreation Reserve, but the boy died before he could be airlifted.

Police were believed to be first on scene and commenced first aid.

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